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Since Musk’s procurement of Twitter, he’s posed two major changes to the platform that have garnered a significant amount of media coverage.

Given the recent rise of TikTok, some marketers would deem Snapchat the one-hit wonder of social … but the platform is far from retired.

Ah, Reddit. Yelp’s uglier stepsister. Or, is it? It may be shocking, but Reddit can be an extremely valuable and beneficial platform for paid advertising.

Here are five tips from our production coordinator to ensure that your video makes the cut

A key component of any successful public relations campaign is the planning that goes into it. At Güd, we pride ourselves on data- and result-driven public relations work that starts with identifying the outcome based on the target audience.

Culture. Flexibility. Growth. When searching for a new career, these keywords can sometimes sound like a job-posting broken record. Dive a little deeper with us and read on for five authentic reasons why it’s great to work at Güd Marketing and get a sneak peek at our core values.

Güd Marketing is thrilled to announce the agency received 12 awards — seven of them for first place — at this year’s Central Michigan Public Relations Society of America’s PACE Awards.

In a world where people are constantly inundated with advertisements, it can be hard to get a message heard. To battle marketing norms, we continue to search for better ways to present our clients’ messaging while staying true to their brand and purpose.

The thought has always been that influencers provide a more direct and trustworthy connection to a desired audience than any ad could provide.

All social media channels can be useful one way or another, and Twitter is no exception. So let’s discuss why you should consider it to become a part of your communications strategy.